Social Media Updates | June 2019

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It’s the end of June which means it’s time to share all the social media updates that have happened over the past month, keeping you updated with the latest changes.

Instagram

This month they have been working on an exciting new feature which is a stop motion tool for Instagram Stories which will allow you to create engaging video updates without actually having to record.

 

Facebook

They’ve been working on an update which has been a long time coming, the ability to preview your Facebook Page posts before sharing. This will help to ensure that what you publish appears exactly how you want it to look. We’re not sure when this feature will be launched however we will keep you updated when we have more news.

YouTube

There has been a lot of criticism over how YouTube has facilitated extreme movements and communities so they have been working to clean up the platform. As a part of this cleanup they have started testing a new option in which by default all video comments are hidden with users having to click on ‘comments’ to view them.

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This example was shared by XDA Developers and as you can see you now have to make a conscious effort to view the comments instead of just scrolling down, with the aim being that it will help to reduce abusive comments, concerning content and spam. It’s only in the testing phase at the moment so it’s unsure whether or not YouTube will be rolling this out in the future.

Pinterest

They’ve been working on a new feature called ‘Complete the Look’ which will provide related recommendations based on the products you’ve searched for and relative trends.

Pinterest have explained this in more detail:

"Complete the Look leverages rich scene context to recommend visually compatible results in Fashion and Home Decor Pins. Complete the Look takes context like an outfit, body type, season, indoors vs. outdoors, various pieces of furniture, and the overall aesthetics of a room, to power taste-based recommendations across visual search technology."

It’s designed to help connect users to more relevant recommendations and product matches, contributing towards their eCommerce ambitions. Currently it’s being tested internally and is a feature that will be launched soon.

LinkedIn

There have been quite a few new features for LinkedIn recently with even more announced the past month including video messaging and photo tagging. The video trend is continuing to grow therefore LinkedIn has added an option within messages allowing users to record and send video clips. They recently reported that their users are 20x more likely to share a video on the platform in comparison to any other type of post, so this is a great way to make your messaging more engaging and stand out.

Moving onto photo tagging, the ability to tag users in photos was made available to the majority of users the other month however they have now officially launched this feature to all users.

Hopefully this overview of the top social media updates over the past month was useful. If you would like to get in touch to discuss how you could improve your social media channels, feel free to give us a call on 01865 989899 or email This email address is being protected from spambots. You need JavaScript enabled to view it. and we can assist you with this.

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