Simple SEO tips for small business websites

Simple SEO tips for small business websites

You’ve realised the importance of having a small business website which is great. You have the platform and now you need the website to work effectively for you. But with little to no budget where to begin?

Read more ...

Is your site HTTPS ready for Chrome 68

https chrome 68

It’s something that has been in the pipeline for the past two years, and it is finally here...Google Chrome 68 will now flag any websites that are not HTTPS. 

Read more ...

How to reduce ecommerce abandoned carts

How to reduce ecommerce abandoned carts

Ecommerce conversion rates are a huge metric for online shops. Ecommerce sites are a huge revenue stream for many businesses, so if the rate of abandoned carts is higher than you anticipated it can be a real worry. Here we take a look at some of the reasons why an ecommerce shopper may abandon their cart and what you can do to change that. 

Read more ...

How to Improve User Experience on your website

User Experience website

These days, most businesses have a website, but there is a huge difference between having a website and having a website that actually works well for your business. Of course having a website that looks pretty is not the be all and end all, as it needs to perform in terms of SEO and SERPs, but to have a website that has an intuitive design and clear navigation is the best starting point. Think of your website as a shop window that is constantly available. It is important to ensure that anyone coming to your website is impressed with what they see. First impressions really do make a difference and the stakes are high - it could be the difference between someone choosing to work with you or not.

Read more ...

Identifying target audience and the right marketing strategies

Identifying Target Audience

Part of the process of a good SEO strategy and Marketing strategy is really getting to grips with identifying target audience. This will then enable you to be better equipped when working on target marketing strategies. Knowing who you are trying to reach will have a real baring on the routes you take within your marketing, which keywords you use, which channels you maximise and the complete overall approach to any marketing strategy or campaign.

Read more ...

facebook
twitter
youtube
linkedin