With Halloween around the corner, we thought it was the perfect time to unearth some frightful website nightmares that you should always seek to avoid.
Scarily Dated Design
It is a scary fact that there are still some websites that are not mobile friendly, despite the fact that over half the internet traffic is via smart phones. A website is responsive if it alters its appearance to fit with the device that it is being viewed on. If your website isn’t responsive, you really should address this. Especially since Google sees non-responsive websites as “the baddy” and it will affect your ranking.
Content from the Crypt
Your content is one of the most important aspects of your website. If your content is as old as an Egyptian mummy and is no longer relevant or accurate it needs changing. Google loves fresh content and you should look to keep your website regularly updated, rather than letting it fester.
Bloodcurdling Broken Links
Broken links on your website are not a good look. It can be unnerving for a visitor to click on a broken link as it diminishes trust in your brand, especially if this is a pattern within your website. Avoid beastly broken links by regularly checking that your website pages are all active, and ensuring any changes to your URL’s are set up with forwards.
Spine-chilling loading times
If your website is too slow to load, the chances are that any visitors will run away screaming in the opposite direction, probably into the arms of your competitor. Make sure your images and videos are the most appropriate size to avoid scarily slow responses.